“We love the glazing industry and we could see a place for regular networking events that we’re completely open to anyone working in the industry. We wanted it to be easy to sponsor – easy to attend – and easy to get the information about upcoming events.
“We are a sociable industry, and at the events you’ll always find someone to talk to. A lot of business gets done too – but normally after people have cemented the relationships at these, and other, industry events.
“That’s why we send out regular emails about upcoming events, and run the social accounts on Twitter, Facebook and LinkedIn. We also have some amazing relationships with the magazines who publish the announcements and roundups for our events.
“Although it says I’m the PiGs organiser, I definitely don’t do it alone! The team at Balls2 Marketing get involved – I couldn’t do it without them. Everything Balls2 Marketing does for the PiGs events, is done free of charge. It’s our way to show support for the industry, and any monies coming in from sponsors goes behind the bar – either for food or drink!”